Back on June 9th, 2017, Justin Bieber and David Guetta joined forces to release the critically acclaimed single “2U.” As a collaborative follow up to both “I'm The One” and “Despacito,” Justin Bieber joined with the French DJ and producer to release the EDM-inspired track.
“When we first heard ‘2U’ we were struck by how the music and lyrics supported each other. The song perfectly captures the emotional phenomenon of loving someone to the point where there’s nothing you wouldn’t do for them. We thought it would be great to embrace this idea, being as it’s one of our most beloved cultural clichés, and repeat it over and over again to try to see if through repetition a new perspective, a new deconstruction, could happen. It’s like saying a word over and over again. Eventually it starts to lose its shape. We hope people are compelled to watch it multiple times because there is a lot of fun stuff hiding in the frames.” – Brewer
Watch the music video above.