Who is ZHU? That's a question that's been on the mind of many music fans ever since he burst onto the scene with his hit single “Faded.” While the Chinese-born producer and DJ has remained largely anonymous, opting to perform with his face hidden behind a mask, there's no denying his talent. His unique brand of electronica, which blends elements of house, trap, and R&B, has earned him a loyal following around the world. And with his sophomore album, GENERATIONWHY, he's only getting started. So whether you're a fan of his music or you're just curious about this enigmatic figure, one thing is for sure: ZHU is someone you should definitely keep an eye on.