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Zedd Is Featured In Lionel Messi and Gatorade’s New Commercial

It seems that now more than ever that brands are beginnign to catch onto the $6.2 billion electronic dance music culture. Just days after Volvo's partnership with Avicii, Gatorade has released their commercial featuring futbol player Lionel Messi to the tune of Zedd's “Addicted To A Memory.”

Watch the Gatorade | The Formula to Unleash commercial below.

Photo Credit: Rukes

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