The largest live event company in the world right now, SFX Entertainment, posted a net loss of 63.6 million in the first quarter of 2014. All is not what it seems though. Attendance rose 100 percent, to an approximate 175,000, while the number of festivals increased from four to nine. Attendance at smaller events did decline by 28 percent to an estimated 260,000. The comprehensive breakdown of finances and the companies strategy to increase future earnings is detailed in this WSJ report below.
Source Wall Street Journal
